K-POP · FAVPULSE
KAZUHA has joined MAQuillAGE as one of three new muses for the Shiseido makeup brand’s September 2026 message and digital campaign.
KAZUHA has joined MAQuillAGE as one of three new muses for the Shiseido makeup brand’s September 2026 message and digital campaign.
LE SSERAFIM’s KAZUHA became one of MAQuillAGE’s three new muses on September 7, joining actors Moeka Hoshi and Rikako Yagi. The Shiseido brand introduced the trio with a new message centered on the idea that people can move forward and shape the future through beauty.
The artist notice and Shiseido’s brand release agree on the appointment and campaign start. MAQuillAGE’s current brand page also lists KAZUHA in its muse interview section. The campaign is running through the brand’s digital advertising and official social channels.
This is a campaign-positioning story, not a product review. FavPulse has not tested the cosmetics and does not claim performance, shade compatibility or availability outside Japan. Use the official brand page for current product and regional information; no unverified affiliate link is attached.
The image shown here is a licensed LE SSERAFIM archive photo from Seattle in September 2025, not MAQuillAGE campaign photography.
The artist notice and Shiseido’s brand release agree on the appointment and campaign start. MAQuillAGE’s current brand page also lists KAZUHA in its muse interview section. The campaign is running through the brand’s digital advertising and official social channels.
This is a campaign-positioning story, not a product review. FavPulse has not tested the cosmetics and does not claim performance, shade compatibility or availability outside Japan. Use the official brand page for current product and regional information; no unverified affiliate link is attached.
The image shown here is a licensed LE SSERAFIM archive photo from Seattle in September 2025, not MAQuillAGE campaign photography.